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From Ireland to the United States: Bringing Handcrafted Chocolate Across the Atlantic
You've seen the Caramel Crispy land in Spain, Iceland and beyond - but now we're State-side, sharing handcrafted chocolate with a whole new audience across the Atlantic.
How It All Started in Ireland
Our story began in Ireland in 1983, when the Broderick family started creating chocolate treats using simple, high-quality ingredients and time-tested recipes.
From rocky road to cakes, everything we make is rooted in that same philosophy today: keep it handcrafted, real chocolate & delicious.
That foundation is what made it possible to grow — not just at home, but internationally.
See the full range of deliciousness here.
Bringing Chocolate Across the Atlantic
Expanding into the US (& CostCo) isn’t as simple as shipping a box of chocolate.
Behind the scenes, it involves maintaining product quality across long distances, meeting international food standards & scaling production without losing the handcrafted touch.
It’s a balance we’ve worked hard to get right — ensuring every product still delivers the same experience as it would in Ireland right into the hands of CostCo goers in the States.
Where Next?
Bringing Broderick’s to the United States is another step in the growth journey - as well as in our partnership with CostCo.
As more people discover Irish chocolate, we’re excited to keep growing — while staying true to what made us in the first place: great recipes, handcrafted quality, and a love of proper chocolate treats.
And remember, if you're not State-side, you can always shop the Caramel Crispy online :)
5 comments
Our Costco is SOLD OUT and I may perish. Please please tell me how to ship them to Kansas!
Even though I’ve been to Ireland, I’ve never seen these or didn’t know anything about them until I went to Costco in Seattle today. They were on sale for less than $10 for a bag of 20 chocolate caramel crisp rice bars and I bought a bag. They are absolutely one of my favorite things I’ve ever had besides a Flake bar when it comes to candy or sweets. I will definitely get more before Costco runs out! Slàinte
Found in Costco in Staten Island, New York 2 weeks ago Absolutely loved them! Tried to hide them from rest of family but they found them and ate them all. Now I am sad because Costco did not have them. I was going to buy 5 bags and give to family and coworkers. Amazon wants $29.00 a bag. I can’t afford even 1
Can You Hear The Signal?
Just finished my standard Costco patrol.
What do I hit right before checkout?
The candy aisle.
So instead of rushing past, I slowed down and conducted a proper, no-nonsense check.
And there it was:
“Broderick’s Salted Caramel Crispy Bites”
Let’s break down this global operation:
• Made in Ireland 🇮🇪
• Belgian chocolate (naturally)
• Handmade
• Two brothers who don’t always agree (which actually builds trust)
• 90 calories per piece (statistically irrelevant)
• 20 “mini treats” (psychological warfare)
Now think about this…
Two brothers in Dublin argue over recipes…
Source chocolate from Belgium…
Design packaging…
Ship it across the Atlantic…
Navigate distributors…
Land it in Costco…
…and somehow…
it ends up in my cart in San Antonio.
How?
Because a signal was sent.
Not from Washington.
Not from Brussels.
Not from a committee with a PowerPoint.
From me. From you.
“I want something sweet.”
And the system—millions of independent decisions—responds.
That’s the free market:
Price signals → production → shelves full of things you didn’t know you needed until you saw them.
No central planner.
No five-year chocolate strategy.
No permission required.
I bought the bag. Considered two—but discipline prevailed (barely).
Had two bites immediately.
Purely for quality control purposes.
They’re outstanding.
Only in a free market do two arguing Irish brothers, Belgian chocolate, and one tired guy in Costco create a perfectly functioning global supply chain…
…without ever speaking.
That’s the signal.
The United States does not know how badly it needs some Tiff Toff in its Tuffin, or in its Costco stores. Please please please…. A Fan in Texas.